NGO Kulturni Kod (Culture Code) initiated the Nova Iskra incubator and coworking space in late 2012. Kulturni Kod is running the incubator as a unique meeting point for emerging creative professionals and forward-thinking businesses, and promotes and supports entrepreneurship and career development among creative professionals. Nova Iskra helps develop or reposition new and existing businesses, creates jobs for emerging creative professionals and initiates new products and services that are strengthening the local and regional economies, with a focus on the creative and design-thinking approach.
To achieve its mission and vision, Nova Iskra organizes and manages its activities through four key areas: coworking services; education, professional development and training; project incubation and consulting; and creative services for clients via its Nova Iskra Studio offshoot. Nova Iskra also collaborates with a number of private and public institutions locally, regionally and internationally, running an education/innovation platform with local and international collaborative projects, as well as a year-round public program of events, workshops and trainings for creative professionals and entrepreneurs.